National Geographic's Integrated campaign to launch their new show "Genius", including a conversational chat bot on Facebook Messenger, a branded tent at the 2017 March for Science in Washington, D.C., influencer marketing, digital banners and social content, 2017
Agency: 360i
Senior Producer, Content + Integrated: Alanda Fellows
Associate Producer: Shayna Blase
VP, Innovation: Layne Harris
Group Creative Directors: Daniel Bremmer and Alex Shulhafer
Creatives: Caitlin Harsh, Erika Yost, Casey Espinoza, Eleni Georgeou, Robert George
Bot Development: Imperson, Inc
CEO: Seth Greenfield
Creative Director: Jason Gilbert
Event Production: Dufour & Co.
SVP, Special Projects: Patricia Anderson
Event Design: Design Foundry
Event Designer: Cory Frank